Toronto Area Business Improvement Area’s popular program, Digital Main Street is hosting a Forum Friday, April 20, and Bloor-Yorkville BIA Members are encouraged to sign up, and learn how your business can embrace digital technologies to build and grow your business.
What is Digital Main Street (DMS)?
DMS is a program that assists main street businesses in connecting to and adopting the right digital tools and technologies to help them grow and compete. DMS provides businesses with a free Digital Assessment, to-do list and recommendations to trusted service providers who can help them reach their goals. Through the platform, case studies, articles, tutorials and information on upcoming learning events are posted to help businesses. Learn more here.
Digital Main Street Forum
The Digital Main Street Forum aims to assist main street businesses in embracing digital technologies to build and grow their operations – from online marketing and leveraging data to better engage your clients, to adopting ecommerce to reach a broader customer base, the Digital Main Street Forum will help you navigate the “Why” and “How To” of embracing both bricks and clicks for your business.
There’s No Such Thing As “Social Media Marketing” – Presented by Dani Gagnon
Social media was created as a social tool, not a marketing tool. If you’re actually going to reach an audience, you have to write for your target market, not as a way to further your business. That means making content interactive, clever and truly social; and framing it to reflect the things the Internet is talking about.
The Future of Commerce: Automation, Consumer Loyalty, and Data Driven Businesses – Presented by Jesse Hirsh
What are the tools and skills main street businesses need to thrive and prosper in a highly competitive, data rich and turbulent marketplace? How can main street businesses ensure a human touch in the face of automation?
Demystifying Data – Presented by Corrine Sandler
The Internet has made us seriously delirious from data. We are living in a mad crazed data-driven world and analysis paralysis has crept in. Corrine will demystify it for you because data is just a story based on facts that have a soul.
Click here to register for this event!